Overland Park, Kan. (July 25, 2011) — Whoopi Goldberg and Sherri Shepherd sunk their teeth into Smallcakes signature cupcakes on “The View” last August. Rob Dyrdek did the same last month while in Kansas City for the Street League Skateboarding competition at the Sprint Center. And now numerous other high profile musicians and celebrities will experience the sweetness that is a Smallcakes cupcake as the local cupcakery has been invited as an exclusive brand vendor to the Conga Room at the 2011 MTV Video Music Awards on Sunday, August 28 in Los Angeles, Calif. The Conga Room is a contemporary event space designed to reflect modern Latino culture and is located in L.A. LIVE, the downtown entertainment district. The Conga Room has hosted several record launches, movie debuts, concerts, and gift giving parties that allows companies and brands to directly gift celebrities, trendsetters, athletes, and other figures of public influence. It is presented by The Presstige Group Public Relations (TPGPR), a full-service marketing and communications firm based out of Los Angeles that specializes in the entertainment industry. TPGPR invited Jeff Martin, Smallcakes founder, to appear as an exclusive Conga Room brand after one of its staff members saw Martin on a re-run of the Food Network’s “Cupcake Wars Season 2.”
Smallcakes is no stranger to the national spotlight. The cupcakery was a contestant on the first two seasons of the Food Network’s “Cupcake Wars” and was featured on a segment titled “Whoopi’s Favorite Desserts: Cupcakes” on ABC’s hit daytime talk show, “The View,” in August 2010.
Smallcakes plans to serve its Hot Fudge Sundae, Cookies-n-Cream and Red Velvet cupcakes to the Conga Room guests. A special Video Music Awards Celebration cupcake will also be custom created by Martin and available. The Red Velvet was the flavor featured on &ldqu0;The View” in which Shepherd exclaimed, “Now this is a red velvet cupcake!”
The 28th Annual Video Music Awards will honor music’s greatest stars with Moonmen awards in several music video categories. Stars nominated in 2011 include Adele, Britney Spears, Bruno Mars, Katy Perry, Kanye West, Foster the People, Mumford & Sons, Lil Wayne, Wiz Khalifa, Beastie Boys, Nicki Minaj, and Chris Brown. Several of these nominees will also be performing at the awards including Adele, Lil Wayne, and Chris Brown.
Opened in July 2009 by Jeff and Brandy Martin, Smallcakes bakes and frosts its cupcakes every morning, fresh from scratch, with 15 different signature flavors and seasonal or special creations available daily. Smallcakes believes in its slogan of “Maybe a Cupcake Will Help?” and regularly rewards customers. Smallcakes gives free cupcakes for foursquare check-ins, routinely offers Facebook specials or giveaways and shares through Twitter as well. Giving back to the community is important to the Martins with a regular program of donating daily leftover cupcakes to charitable partners and providing fresh Smallcakes to events and causes. Smallcakes has three locations in the Kansas City metro area at 14383 Metcalf Avenue in Overland Park, Kan., 14150 West 119th Street in Olathe, Kan. in the Avignon Shopping Center, and 880 NW Blue Parkway in Lee’s Summit, Mo. in Summit Fair next to Macy’s. All locations are open daily from 10:00 a.m. – 8:00 p.m., Monday through Saturday, and 12:00 – 4:00 p.m. on Sunday. For more information and to place orders, please visit www.smallcakescupcakery.com, where online ordering is available. To order your cupcakes over the telephone, call the Overland Park location at (913) 685-0111, Olathe location at (913) 397-9975 or the Lee’s Summit location at (816) 554-7400.
TPGPR is a full-service marketing and communications firm led by CEO Steve Nguyen. TPGPR excels in developing, designing, and executing national and international campaigns and creative solutions to marketing needs and desires. TPGPR specializes in placing products and services in all forms of entertainment including broadcast, radio, film, music, print, online, and other forms of interactive media. Providing a range of services such as integrated brand marketing, public relations, and product placement, TPGPR offers an intimate client relationship and superior professional service that cannot be delivered by a larger firm. Visit www.TPGPR.com for more details.